March 22, 2007


The inside scoop on OK Go's video for "Here It Goes".

Lead singer Damian Kulash's sister, a ballroom dancer, created the routine. "We hurled ourselves at the machines, and they chewed us up from head to toe," Kulash says. "No broken bones, but we were scraped and bruised at the end." After eight days and 20 takes, the three-minute-long video was perfected, and the musicians felt as sore as marathoners. And slightly victorious, too. "The one thing I could get for free right now is a treadmill," Kulash says.

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